If you thought that when MTV’s The Wild Boys visited Gracie Humaita in Rio was an historic media opportunity for Brazilian jiu-jitsu, well the bar has been raised! The 2016 Summer Olympics will be held in Rio de Janeirooooooooo!
As I mentioned last week, I don’t think there is a chance that Brazilian jiu-jitsu will be included in competition there. There are a number of reasons for that (perhaps good content for another post sometime soon). What is important is that the spotlight will be on Rio de Janeiro: its customs, culture, and traditions, which include Brazilian jiu-jitsu!!!
I am so excited! What do you guys think? Is this a big deal?